iPhone 3GS: Best pricing in Australia
June 26th, 2009 by Joseph Hanlon
(Credit: CNET Australia)
UPDATEDThe only thing that can jeopardise your post-iPhone purchase buzz is knowing that your friends bought it cheaper through a rival operator.
It was apparent from last year's pricing that when buying the iPhone, more than any other phone, it's important to understand your usage. Do you need $1000 worth of call credit? Will you use 1GB of data? The operators prey on this uncertainty with plenty of leeway to upsell customers who don't know the best usage plans to suit their needs.
Cheapest "$0" upfront price — 32GB 3GS
Browse the available iPhone 3GS (32GB) plans.
| Per month cost | Included calls | Included data | Outright price | |
|---|---|---|---|---|
| Optus | $99 | Unlimited | 1.5GB* | TBA |
| Vodafone | $114 | Unlimited | 2GB | $1129 |
| Telstra | $150 | $1500 | 150MB | TBA |
| 3 Mobile | $115 | 3000mins | 3GB | $1129 |
| Apple | N/A | N/A | N/A | $1040 |
*The Optus 1.5GB data is a bonus when taking a new contract. After the contract expires customers will have to pay $14.99 per month for 1GB of data.
Cheapest "$0" upfront price — 16GB 3GS
Browse the available Apple iPhone 3GS (16GB) plans.
| Per month cost | Included calls | Included data | Outright price | |
|---|---|---|---|---|
| Optus | $79* | $1250 | 1GB | TBA |
| Vodafone | $69 | $400 | 1GB | $929 |
| Telstra | $100 | $90 | N/A | TBA |
| 3 Mobile | $79 | $1000 | 1.5GB | $929 |
| Apple | N/A | N/A | N/A | $879 |
*Updated Optus 16GB pricing as of 26 June 2009.
Cheapest "$0" upfront price — 8GB 3G
Browse the available Apple iPhone 3G (8GB) plans.
| Per month cost | Included calls | Included data | Outright price | |
|---|---|---|---|---|
| Optus | $59 | $350 | 500MB | TBA |
| Vodafone | $59 | $350 | 500MB | $759 |
| Telstra | $60 | $50 | N/A | TBA |
| 3 Mobile | $79 | $1000 | 1GB | $759 |
As you can see by all the asterisks above, it's certainly — some might say deliberately — difficult to decipher the carrier's iPhone plans. At around the $100 per month mark Optus comes in marginally cheaper, but only because of the bundled data bonus. Optus updated its 16GB on launch day, though Vodafone still wins in the mid-range on a straight out-of-pocket expense basis (though Optus includes considerably more calling credit), and both Optus and Vodafone are matched at the 8GB price point.
Telstra offers numerous plans for iPhone customers, but only one plan comes close to the offerings of the competition. Telstra call it the iPhone Plan Ultimate, and for $150 per month you get a fully subsidised phone plus $1500 worth of calls and 150MB of data. All of Telstra's plans can be extended by adding a data pack, starting from $5 for 5MB ($1 per MB excess usage) through to $119 for 9GB ($0.25 per MB excess usage).
Each carrier also offers several lower cost plans that include monthly handset repayments. For a full list visit each company's website.
Internet tethering
This section really only applies to Optus as Vodafone announced it will not charge extra for iPhone tethering functionality. Optus has a $9.99 per month cost to use your phone as a modem, but for a limited time will waive the cost for customers who take an internet data add-on pack for the same amount or more per month. This includes the Timeless plans which include bundled data.







I bought to av cable and my ipod classic plays movies on my tv but not my iPod touch! the videos play for like one second and then backs out to the videos menu. Do i really have to buy the cable directly from Apple? How am I having problems with the newer ipod rather than this old 5th generation ipod! Suggestions anyone?
Ash
October 5th, 2009 at 7:35pm
Why is it that you fail to include Virgin Mobile in your comparisons, when they have quite competitive prices against what you are showing here??? They currently have 8GB iPhone on a $44 plan with 300MB data allowance!
Ash
October 5th, 2009 at 7:44pm
Sorry, my last post is incorrect, I was looking at the wrong page - 16GB iPhone 3GS is available for $49/month with 300MB data. Still worth a look! And no, I don't work for Virgin...
xav
January 6th, 2010 at 2:16pm
you have also failed to mention the optus $59 plan with unlimited texts, please get all facts before posting in the future.. agreeing with ash too, what about virgin